Selection of the right type of eCommerce mobile app is crucial to your business growth

E-commerce has become a significant part of the global economy, with more and more businesses turning to online sales platforms to reach their customers. The future of e-commerce looks bright, with predictions of continued growth in the industry. By 2025, it is forecasted that 65% of all purchases will be made through e-commerce. 

The world of e-commerce has grown exponentially in recent years, and it’s no secret that mobile e-commerce is playing a major role in this growth. In fact, mobile e-commerce is projected to make up 72.9% of all e-commerce sales by 2021. This makes it clear that having a mobile e-commerce application is no longer a luxury for businesses, but a necessity.

Advantages of having an e-commerce app today

Advantages of having an e-commerce app today

In order to stay competitive and provide the best customer experience, having a website alone is not enough, businesses need to have a mobile e-commerce application that allows customers to shop on the go and as per their convenience. This highlights the importance of investing in a mobile e-commerce application now to stay ahead of competitors.

Shopping from mobile phones has many advantages. 

  • It allows customers to shop from anywhere at any time.
  • It provides a more convenient and personalized shopping experience.
  • Additionally, mobile e-commerce applications provide businesses with valuable data on customer behavior, which can be used to improve the overall customer experience.
  • It facilitates communication directly with customers and shortens the product supply chain.

The use of mobile applications for e-commerce is particularly prevalent in developing countries, where mobile phone usage is high and access to traditional shopping methods is limited. In these regions, mobile e-commerce applications have the potential to revolutionize the way people shop and do business. Every business is transforming to be mobile friendly, as we analyze the most recent eCommerce trends. Nearly 96% of adults in the USA, and 86% in Europe own a mobile phone.

Data of top countries by percentage of smartphone users

In comparison to 2019, the number of smartphone users in India in 2020 increased from 345.9m to 439.42M. Smartphone users in 2021 and 2022 reached 606.57M and 800M respectively.

2019 Rankings

Stats Source: Wikipedia

2021 Rankings

About Apponward e-commerce Solution

At Apponward, we understand the importance of having a mobile e-commerce application for your business. We offer customized and flexible solutions for different e-commerce businesses, regardless of their size or industry. Our team of experts will work with you to create a mobile e-commerce application that meets the unique needs of your business and provides the best possible customer experience. Contact us today to learn more about how we can help your e-commerce business succeed.


  • It is a single-vendor application tailor-made for small-scale businesses looking to establish an online presence and reach a wider customer base.
  • It offers ease of use, making it simple for small business owners to set up and manage their online stores.
  • It provides flexibility, allowing businesses to customize their online store to match their brand and products.
  • It offers a cost-efficient way for small businesses to establish an online presence without the need for a large investment.
  • These applications are also ready to market, meaning that businesses can start selling their products online almost immediately.
  • Lastly, it is a managed service, which means that businesses can rely on our expertise for application maintenance, feature upgrades, devOps, support etc.

Platforms we offer

  • UI/UX click dummy (presentable to investors)
  • iOS eCommerce Mobile Application
  • Android eCommerce Mobile Application
  • Admin Portals

Popular eCommerce categories and related stats

Fashion, Grocery, and Beauty & Health

The eCommerce market has tremendous potential and is expanding. In 2020, the value of the worldwide eCommerce for Fashion, Grocery, and Beauty & Health reached $606B, 185.4B, and 341.10B respectively. The growing popularity of social media and the trend toward online shopping both support these industries. The estimated market value for the three categories is estimated to reach $8016B, 2160.7B, and 560.50B respectively by 2023.

Check the stats below for more information:

Fashion, Grocery and Beauty & Health Market Stats


According to a report by the IMARC Group, over 40% of pet owners buy things online. It creates a lucrative eCommerce niche for business owners. Pet owners frequently buy items like pet food, snacks, and toys, and this trend doesn’t appear to be changing.


Sports and Fitness

One of the major e-commerce niches is the fitness industry. For the most astute e-business owners, it is evergreen, reliable, and profitable. You can make money by selling different kinds of fitness gear online.

Sports and Fitness Stats

Electronics and Appliances

One of the business strategies you can use to succeed in the market and generate significant income is selling electronics and appliances. The amount spent on consumer electronics has increased in recent years and  is estimated to grow by 4.9% by 2028. Many shoppers view electronic devices as essentials and are eager to use new technology as soon as it becomes available.

Electronics and Appliances Stats

Features of eCommerce mobile apps designed by Apponward 

  • Product Management: Allows vendors to list products and add all related details like product description, quantity available, category, and images. You can also delete a product or turn its visibility off.
Product Management Demo Image
Add Product Demo Image
  • Category Management: Lets vendors divide a product into categories and further into sub-categories. For example, you can add a product to the category footwear and then further add it to a sub-category of shoes.
Category Management Image
  • Notification Management: This enables the app to send image push notifications to the users.
Notification Management Image
  • Product Search: Allows the users to look for a product using relevant keywords.
Product search
Product listing
  • Checkout: Includes features like different payment modes like COD, Pay through wallet, Debit/ Credit card, etc. 
  • Review and rating: Users of the app can add reviews and rate a product or a service.
  • Push Notifications: Users will receive notifications every time they add a product to the cart, delivery status, fresh products arrival, special offers and discounts, sale arrival, etc.
Push notifications
  • Query and Complaints: Users can also file a complaint or add a vendor/ product-related query.


With Apponward’s comprehensive and revolutionary iOS & android app development services, businesses can get unique eCommerce mobile applications that cater to customers’ diverse demands and needs and create a distinctive marketplace that helps them take their businesses to the next level.

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