For a company, they are all dependent on their profit growth to survive, which means the main goal of the company is about how to earn more profits. To reach this goal, the company needs to work on fixing its products and improve its customer service quality. Here, we can understand why company allocate the same resource toward marketing or design apartment because these apartments really can help the company earn more profits.
You may think if company can hire better HR, then they can pick up better person to help company. It sounds correct, but come to think about it, the basic recruit system haven’t change for many years, most rules are same like 30 years only questions are changed base on modern society. However, the strategy of marketing and designing are change every year, even every seasons, so company really should put more resource on marketing and how to design better products.
If a company does not prioritize its recruitment strategy, one good side is the company will put these useful resources on other departments like customer services, marketing, and design, all these departments are important for the company to push their new products, also make their customers feel satisfied, it may increase the likelihood that customers will buy our products again. However, there will be many problems base on this decision, like the company will have no expert, if HR just recruit many new guys without any experience, all these departments have to work from start, which means the company is going to cost even more resources to build their products. Second, the recruitment and selection process also helps the company to pick up the person they need, if the company lacks the resources in the HR department, they may recruit a person with skills but have low task performance, it is not going to help at all.
