Competition comes from everywhere, learning to stand out is important so people can see what you are selling.
Webpage ranking tells you where you stand.
Be provocative.
In order to gain attention for your webpage you need to be provocative. If you advertise in a passive way, other more aggressive marketing tactics will get the attention of the consumer’s your brand is seeking. People want an incentive or a reason to shop at a place, it could be because you’re the best, the cheapest, or another area that fits with your brand’s identity.
Keeping things up to date is one way to be provocative since people want to see the current trends and what is going on rather than what has happened in the past. Updating content also allows for people to stay connected and engaged with the web pages. Sites that are visually appealing and have provocative phrases or words that keep one’s attention will lead more people to go to the webpage and raise its rank. Use provocative words, incentives, images that correlate to your brand and it will raise your web page ranking and attraction.
Use Social Media.
Social media is the way that brands are being discovered and people are keeping connected. This is a great strategy to work on keeping your web pages up to date and creating more attraction to them. Keeping your social media up to date with links and keywords helps push future and current consumers to the areas you would like to be seen.
In an article on Forbes written by Henry DeVries, he says that “social media counts pages all count as additional Google pings”. This means that this is a great strategy to market in order to raise your web page ranking. This helps with SEO ranking and attractions since people spend so much of their time on social media. Social media is a great platform for every use so might as well get a use out of it when trying to reach a certain ranking with your web pages. It is free to use so it doesn’t cost anything to sign up and you get a much larger benefit from it than what the cost to use it is.
Keywords are your Best Friends.
This all connects to keywords used in all areas you decide to take. If no keywords are used then there is no way to attach and attract any consumers. In the article written by Michigan Tech, they mention that when using keywords you need to “be natural and user-friendly”. It is also mentioned that answering questions with the keywords could be essential to the response you receive from consumers. Keywords can be tracked so be sure to look them over and keep updating them depending on the traffic they are creating. If some are too expensive and are creating little to no traffic there is no point in keeping them.
Finally, Larson and Draper talk about ways to optimize your web pages. One thing they mention that connects all these areas is that they need to be short and precise but most importantly they need to match what you are saying and selling on your web page. If there is a disconnection between the keywords and websites chances are they will visit but leave when they don’t see what they need, therefore making sure everything matches is the best way to get your ranking up.
The End.
These are all steps you can and should take in order to create more traffic for your web pages. It is important to stay up to date, be provocative, use social media, and find the right keywords. Taking these steps and taking your time will allow you to create the profits and revenue you are seeking.
