New worlds, New environments, a developing frontier for design.

Modern society is more connected to technology than it has ever been; school is online and we meet with friends through zoom. With a screen in front of us for longer, there is a growing need for immersive, interactive design for digital platforms. 3D modeling is one of the most powerful tools for experiential design.  …

Braille Bricks by Lego

Around August of 2020, Lego revealed a brick design that incorporates braille. Instead of being even rows and columns, the studs are organized to represent the numbers and letters in the Braille alphabet. Lego’s intention is to help blind children learn braille while also enabling vision impared and sighted children play together. This is a …

Sustainability and Design

Design has the capacity to amplify, inform, unite and organize people. Successful design impacts people and sticks with them through efficient communication. It also could be our biggest tool in limiting the effects of climate change.  Beyond just impactful communication, design also has the power to make quality, lasting goods for the masses. This can …

“Writing, Thoughts on a Paper or Screen” a chapter from a book by Steven Heller.

Steven Heller was the art director of NY Times for 33 years and currently writes the visual column in the NY Times Book Review. He is a giant in the design industry and has practiced for many years. This chapter lays out the advantages of writing out and structuring ideas during the preliminary stages of …

“Can Graphic Design Help Mend a Political Divide?” by Madeleine Morley

Madeleine Morley is a senior art director and senior editor who works in Berlin. She posts articles on AIGA about design in Berlin. This article is a discussion on design’s role in politics. Morley interviews the two authors of a book on this subject called The Other Side. The authors, Lucienne Rogers and Rebecca Wright, …

“The Power of Political Graphic Design on Elections” by Nadja Sayej

Nadja Sayej is a culture journalist that covers contemporary art, film, TV and music. She’s writes for publications like Harper’s Bazaar, The New York Times, The Guardian, The Economist and more. Nadja Sayej outlines the roll that partisanship plays in political design agencies. She uses Three Creative Communications as a case study to examine design …

“The History of Ballot Design is the History of Democracy” by Alicia Cheng

Alicia Cheng is a professional designer who currently works for the Cooper-Hewitt National Design Museum in Manhattan as the director of design. She also works for the high end women’s boutique agency mgmt in New York. She earned a masters degree in design at Yale. She also wrote a book on the subject of this …

A new era for LCS comes with a rebrand. What does it leave behind?

     Launched in January 2021, Riot Games launched a complete rebrand of their League of Legends Championship Series (LCS). Beyond the more modern aesthetic and color changes, this redesign marks the start of something new for Riot. With a complete redesign of their logo, the addition of a punchy motto, and structural game changes, the LCS …

Hot or Cold?

Marshall McLuhan was a communication theorist that looked at different media through a binary lense. He believed that mediums were either hot or cold. Things he considered hot were highly stimulating and didn’t require as much viewer engagement. On the other hand, cold media required effort from the user.  McLuhan’s theory about how user engagement …