Gender Lens Research

I did a lot of cite searching this weekend to find details about the Apple iPad, and I actually discovered much more information than I was expecting to in the short amount of time that I searched. I think that I have an article or website for almost each of the categories of the Gender Lens project. I was surprised to see how much I could learn from the Apple website about their recycling program and the specs of an iPad, and their environmental report. I also found an article that suggest Apple is marketing the iPad to women because, although men might be the more tech savvy in the house, women hold the buying power. I think this is genius and very true in most households. It will be interesting to read more and start my writing next week.

Print Friendly, PDF & Email

Leave a Reply

Your email address will not be published. Required fields are marked *