When thinking about creating outreach for a public audience, who should the target audience be? What types of questions can you ask yourself to help determine this information? If is ok to knowingly exclude certain age groups when you are designing an outreach activity? What setting is best for my outreach setting? How many entry or exist points should my activity have? Should there be a take-away thing or just a take-away message? How long should the outreach activity run? How long will people stay once my activity is completed? What types of materials are ok to use with a public audience? For example is there anything I should avoid like peanuts? Am I allowed to touch the people doing the activity to help them put something on to complete the activity? What types of things need to be watched in between each activity to avoid spreading germs? How much information should I “give away” about the topic being presented? What type of questions should I ask the participants in regards to the activity or information around the activity? How much assumed knowledge can I assume the audience has about the topic? Where do I find this information out? What are some creditable resources for creating research based educational activities?
These are some of the questions that I was asked today during a Pre-college Program outreach meeting by another graduate student who works with me on OSU’s Bioenergy Program. Part of our output for this grant is to create and deliver outreach activities around Bioenergy. We plan on utilizing the connections among SMILE, Pre-college Programs and Hatfield Marine Science Center since there are already outreach opportunities that exist within these structures. As we were meeting, it dawned on me that someone who has not ever been asked to create an outreach activity as part of their job may see this task as overwhelming. As we worked through the questions, activities and specific audience needs of the scheduled upcoming outreach, it was both rewarding and refreshing to hear the ideas and thoughts of someone new to the field of outreach.
What are some questions you have when creating outreach? What are some suggestions about creating outreach to the general public verse middle school students verse high school students? Do you have any good resources you can share? What are your thoughts?