Digital lab rats wanted
So you’ve got yourself a Drupal site, and it’s feeling a little neglected. Maybe it doesn’t have any friends and nobody plays with it anymore. Why not bring it to one the Drupal Open Labs? Or maybe you don’t have a website yet but you’ve always been thinking about getting one. Why not stop by […]
Digital Marketing Series: Hearts not minds
The digital marketing series is a behind the scenes look at projects, campaigns, tools, tricks and other marketing machinations happening at Oregon State University.
Digital Marketing Series: Commencement 2015
Maximizing reach So much of advertising depends on reach. It doesn’t matter what medium or channel you are considering. Before you can drive engagement and deliver conversions you have to start by reaching your audience. Sometimes reach at a university ebbs and flows outside of our control. During the summer months reach is diminished. Students […]
I just got back from Austin. Here are my notes from some fantastic panels and keynote speeches. There is a lot to get through, but hey, stick with me. The Real Responsive Process These guys talked about the theory behind it, why we should be doing […]
What is a User Experience Specialist?
So whenever I am in a meeting and we do the typical lets all introduce ourselves spiel. I inevitably get asked what I actually do or get the typical confused/intrigued facial expressions. I guess I should preface this by saying my official title is User Experience Specialist. Most of the time I give a fairly […]
Teenagers and Web Usability
I was recently sent an interesting article. It was a study done by the Nielsen Norman Group on Teenagers and how they use the web. It contrasts this study with others done on different age groups. If you are interested in the subject I encourage you to read the full article. I will be honest it […]