Web and mobile strategy

Since this past winter, I’ve been working with colleagues from Information Systems and college web and communications teams on mapping a digital platform strategy, a plan that will help to guide the overall direction for web and mobile for the university. It’s an exciting development: it is the first time in my seven years at Oregon State that […]


June 2, 2015

Since this past winter, I’ve been working with colleagues from Information Systems and college web and communications teams on mapping a digital platform strategy, a plan that will help to guide the overall direction for web and mobile for the university. It’s an exciting development: it is the first time in my seven years at Oregon State that our main IT and communications units are collaborating with campus at this level. We’re happy to be able to share this initial draft. It should be a great foundation for things to come.

Take a look and let us know what you think.

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CATEGORIES: General Web


62 thoughts on “Web and mobile strategy

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  2. It’s crucial for any company to have a strategy in place when it comes to the web and mobile. Without a solid web strategy, your brand could struggle to reach subway surfers customers in the digital space. Likewise, without a mobile strategy, you run the risk of missing out on those who are using their phones while they are out and about.

  3. A well-executed digital strategy is the key to success in any business. It’s not enough to just have a website. You need to make sure that it’s mobile-friendly, easy to quordle navigate, and looks good on both desktop and mobile devices. You also need to make sure that your social media presence is up to date, engaging, and informative.

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