What is a Marketing Persona?A persona is a typical type of profile or a person created to represent the target market for a brand/company. Persona marketing is used to identify the demographics, attitudes, and behaviors of a person who will potentially visit their site. This enables you to focus on selling to one customer rather …
Monthly Archives: November 2019
Potential Hazards that the Current Model of Online Advertising Presents for Society
Have you ever been sitting on the couch talking to a friend about a certain subject and then a few moments later you check your social media and an ad for that subject pops up? Well same, and this is due to an algorithm called “Voice Sniffer” which allows for smart devices to record and …