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Week 4 Blog: Defining and Marketing My Brand

My Brand as a Potential Employee:
My brand as a potential employee centers on leadership, trust, and performance. As a Vice President Multi-Site Branch Manager, I bring a strong record of building high-performing teams, driving results, and creating inclusive, people-first environments. I’m passionate about developing others, leading through change, and setting clear, actionable goals. One of my biggest strengths is my ability to balance strategy with genuine care for my team. A weakness I’m aware of is sometimes taking on too much personally instead of delegating. What makes me unique is my ability to blend strong business results with a leadership style rooted in mentorship, culture-building, and strategic thinking. I don’t just manage teams—I grow them.

Creative Situation Wanted Ad:
If I needed to create a novel situation wanted ad, I would focus on combining storytelling with visuals. I would create a professional but engaging video that highlights my leadership journey—showing moments where I coached teams to success, navigated challenges, and built winning branches. Instead of just listing accomplishments, I would show the “why” behind my leadership style: leading with purpose, integrity, and adaptability.

The video would be shared on LinkedIn, professional networking sites, and industry groups. I would also create a one-page infographic résumé that quickly highlights key achievements and leadership philosophies in a visually appealing way, designed to catch attention at a glance. To increase visibility, I would ask trusted peers and mentors to share it within their networks and target companies known for strong leadership cultures. The goal would be to attract organizations that value people-focused leadership just as much as performance.

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