This week, I had the exciting opportunity to participate in the job shadow program, where I conducted an informational interview with the CEO of Better.nrg—a company focused on growing businesses and empowering communities. During our conversation, we connected over my TikTok content and discussed strategies for growing digital presence effectively. It was inspiring to hear how content can be used not just to build a personal brand, but also to create impact. I’ve also been diving into the resources shared with me last time and am hoping to line up another informational interview soon. Each conversation gives me a clearer sense of how I want to shape my future in business and media.