What Digital Marketers Should Do Better To Manage Their Brand

For this weeks blog post I want to focus on the best ways to manage your brand image, and your marketing strategy. Managing your brand’s online reputation, and content is a key way to build a successful online presence, and keep it that way! Focus on Conversation This doesn’t mean you know each follower’s life …

Let’s Talk Personas

If you’re reading this and wondering, “What is a persona?”, fear not! It’s pretty simple, and we’re gonna dive right in and see how personas connect to successful email marketing campaigns! What is a Persona? A Simple Definition. To put it simply, a persona is a charecter who represents a user who may be interested …