In this week’s issue:

OSU Extension vaccination outreach and education updates

Thanks to those of you already sharing educational materials or your time at vaccination clinics, and those still considering ways that we in Extension can respond to local needs while supporting public health and other community partners to increase vaccine uptake and speed us all toward recovery from the pandemic.  This connection between education and actual distribution of vaccines is critical.

We’d like to make you aware of the following updated resources available to you:

COVID-19 internal resources page

  • Added a link to new CDC site for all of their “Vaccinate with Confidence” materials, including the toolkits we’ve shared (on their new sidebar).
  • Added an informative, encouraging, and all around splendid video from physicians in southern Oregon that you are free to use or use as an example for your own local providers Thanks Caryn Wheeler for sharing!

COVID-19 topic page

  • Helping Kids Get Comfortable with Masks – Advice for parents on helping kids with mask wearing, including a link to Mask up Oregon Kids video.
  • Coming next week: Links to informative COVID-19 safety and vaccination informational videos for Spanish and Mam speakers. The videos were created by Juntos en Colaboración in Lincoln County, a partnership between Lincoln County Health and Human Services, Olalla Center, OSU Extension and community members.  Thanks to Dusti Linnell, Beatriz Botello and their Juntos en Colaboración team and to Aracelly and Abelina for recording these messages. PLEASE NOTE: If you want to edit videos to exclude the Lincoln County information and replace with resources for your county, please include a final slide in español crediting Juntos en Colaboracion partners for developing the videos.

Here is some more information and ideas for you: 

  • The vaccine rollout
    • All adults older than 65 are now eligible.
    • On Friday, the state announced new groups and their eligibility dates. The following groups will be eligible no later than March 29:
      • Adults 45-64 with one or more underlying health conditions with increased risk (as defined by the CDC)
      • Migrant and seasonal farm workers
      • Seafood and agricultural workers
      • Food processing workers
      • People living in low-income senior housing, senior congregate and independent living
      • Individuals experiencing houselessness (sheltered and unsheltered)
      • People currently displaced by wildfires
      • Wildland firefighters
    • As Vice Provost for Student Affairs Dan Larson outlined in his e-mail to OSU employees on Friday, higher education employees who meet the CDC criteria for frontline workers will be eligible to receive the vaccine no later than May 1.
    • Oregonians age 16 and over will be eligible to receive the vaccine no later than July 1, provided supplies from the federal government continue as planned.
    • All of these eligibility dates are dependent on supplies from the federal government will continue as planned.
    • Many people who are eligible have had trouble getting a scheduled appointment even as pharmacies – including grocery store pharmacies – become official distribution sites. The state continues to ask for patience, expecting the supply chain to speed up. The approval of the one-dose Johnson & Johnson vaccine will boost supply significantly.
  • Possible phone navigator assistance for getting signed up for scheduling vaccinations
    • Most counties have a system where you need to sign up and then are contacted by the county health department for scheduling. For many people, this first step is a big hurdle.
    • We’ve learned that the 211 phone system to navigate scheduling has improved, with shorter wait times and language translators available. Please share this resource with others, especially older adults and those without internet access.
    • Some staff have asked if they also might assist by offering to help community members via phone for this phase of the sign up. The scheduling needs to stay within the purview of those who know the supply availability. Check first with your regional director and county office staff about capacity. If there is such, reach out to your local health department and offer that you could host a phone line for “x hours per day, x days per week,” to support community members to get into the county’s scheduling system.
    • If the health department agrees this could be useful, you might advertise that you are offering this service in volunteer materials, on your social media sites, through radio, etc.
  • You can be an informed spokesperson in all situations where you are in contact with the public. Please consider these key messages:
    • The best protection from becoming infected continues to be a combination of getting a COVID-19 vaccine, wearing a face covering, staying at least six feet away from others and washing your hands often. We need all these tools to end the pandemic.
    • Rates of infections and hospitalizations have been declining since the vaccination effort began.
    • From the CDC’s “Six Ways to Help Build COVID-19 Vaccine Confidence:”
  1. Encourage leaders in your family, community or organizations to be vaccine champions.
  2. Have discussions about COVID-19 vaccines where people can openly discuss their views and ask questions.
  3. Share key messagesthrough multiple channels that people trust and that promote action.
  4. Help educate people about COVID-19 vaccines, how they are developed and monitored for safety, and how individuals can talk to others about the vaccines.
  5. Learn more about finding credible vaccine information. When you come across COVID-19 information, cross-check with CDC.gov and learn how to respond to misinformation you encounter.
  6. When vaccine is offered to you, make visibleyour decision to get vaccinated and celebrate it!
  • Reminders from previous updates:
    • We encouraged that you could extend our reach particularly to harder-to-reach populations. You might use this letter written by Lauren Kraemer to her StrongWomen and StrongPeople groups as an example for how you might engage other groups.
    • Subscribe to OHA COVID-19 Health Talking Points.
      • OHA updates these frequently and it’s a great way to stay on top of this changing landscape.
    • Know your audience
    • Select and adapt as needed materials appropriate to the audience and their needs and concerns – language, literacy level, organizational vs individual, any specific-vaccine related concerns.
    • Messaging tips
    • Evidence suggests that it is best to focus on the positive reasons for getting vaccinated and to avoid restating misinformation or “myths.” For examples, refer to this resource.

You’re Invited: Extension Employee Listening Sessions in March!

Join one or more of these Zoom sessions to learn about current efforts, and provide input in three key areas to help shape Extension’s diversity, equity and inclusion goals. These focus areas have been developed over the past year, based on your feedback and institutional priorities:

      • Session 1: People: Building capacity and supporting professional development
        March 10, 2021, 3-4:30 p.m., register
      • Session 2: Work Environment: Creating and sustaining an inclusive organizational culture
        March 11, 2021, 3-4:30 p.m., register
      • Session 3: Expanding access to Extension programs and services
        March 17, 2021, 3-4:30 p.m., register

Past and current participants of the Diversity Champion program are invited to sign up to volunteer as facilitators and/or note takers for breakout group activities during the sessions. Anyone who is unable to attend, or wishes to share feedback anonymously, may do so any time using this form.

Congratulations Shannon

Shannon Caplan, OSU Open Campus and Family & Community Health Program, Assistant Professor of Practice (New position)

Professional Development Resources

Please check out the upcoming statewide professional development sessions, plenty of interesting sessions, past, present and future here.
Sessions for the next two weeks are:

Friday, March 5 @ 10:30 am: Ask Anita: A bi-monthly connection opportunity (45 mins)

Thursday, March 11 @ 12:00 pm: Extension Teaching Network

New Additions to OSU Extension Catalog

EM 8413, 2021 Pest Management Guide for Wine Grapes in Oregon
Patricia A. Skinkis, Jay W. Pscheidt, Marcelo Moretti, Vaughn M. Walton, Achala KC, Clive Kaiser
Revised. Learn the most effective techniques for controlling insects, weeds and disease on wine grapes in Oregon.

Extension News Stories

Producing news and impact stories is the No. 1 priority for the Extension Communications’ news team, as we help you share how Extension is actively serving communities. These storoes were published in the last week:

We encourage active sharing of these stories across Extension’s social media accounts and inclusion in appropriate newsletters. We will include recently published stories in Extension ConnEXTion each week. Feel free to browse the Extension website news section and Our Impact site as well, for stories that are relevant to your communities.

Do you have a story that you want to share? Contact Chris Branam, Extension Communications’ news and public issues education leader, chris.branam@oregonstate.edu.

Navigator Digital Strategy Update

Level up your county and program websites

We recently held a webinar to share some tips to level up your website. Watch the recording of the webinar.

We’ve added chapters to the video to help you find the sections you are interested in watching. To view the chapters, click the video’s navigation menu (the three lines in the top-left corner).

Some next steps:

  • Review your intro text on your main landing page. See recommended intro text for counties.
  • Add your impact information. Add impact information to “text with background” or “impact stats bar” sections. Here are two great examples: Lane County and Jefferson County (to view, scroll down to the “Investing in a vibrant…”).
  • Review your photos. Are they high quality? Do they have copyright information? Copyright information is now required for all images added to the site (i.e., to save a new image or update an existing image).
  • Check your text: Is it well chunked into small sections with a heading and short, clear paragraphs? Is any of the text or documents out-of-date?
  • Add 2-3 testimonials to your program website. And look through the Design tips for programs blog post to get ideas for different ways you can add content to your page.

Kudos to the many counties who have updated their landing pages since the webinar!

If you’d like some help making updates, please send your questions or requests to the OSU Extension website support system.

Diversity Highlights

Please contact inclusive.outreach@oregonstate.edu with any questions, and to submit Diversity Highlights content.

Statewide Events & Resources

CORA Learning Webinar: Racelighting
Join Drs. Frank Harris III and J. Luke Wood as they discuss their recent article published in Diverse Issues in Higher Education on Racelighting. Racelighting refers to the process whereby People of Color question their own thoughts and actions due to systematically delivered racialized messages that make them second guess their own lived experiences with racism. This webinar will be an informal discussion between Drs. Harris III and Wood on how Racelighting manifests in schools, community colleges, and universities. Wednesday, March 3, 11:30 a.m.

TRIAD: The OSU TRIAD Club’s programs are online and free this term, with all welcome. The next program of the term will be Thursday, March 4 at noon: Joel Zapata, assistant professor, School of History, Philosophy, and Religion, “Latina/os of the Great Plains and America’s Future.” Zoom link: https://oregonstate.zoom.us/j/92941195877pwd=UW00eG51R3NDQUxhY2dkS20vL3ZnUT09 Password: 034032.

Brave Conversations 2021: Celebrating The Black Woman
In honor of Women’s History Month, Dr. William T. Lewis, Sr. is hosting a Brave Convesation focused on Celebrating The Black Woman. In this conversation, Dr. Lewis will discuss with his guests various aspects of their lived-experiences as Black women living in America, covering points such as, navigating racism in work and in business, dealing with the “mad Black woman stereotype, black hair, and allyship. Thursday, March 4 at 3 p.m.

DEI In the News

The Advocate talks to Luhui Whitebear about Missing and Murdered Indigenous Women (Corvallis Advocate)
Luhui Whitebear, Oregon State University’s Native American Longhouse Eena Haws assistant director, said that these numbers are likely an undercount. “The number is definitely higher than that,” Whitebear said. “The problem is that there is not a clear, definitive [way of] knowing of how bad it is in Oregon right now.”

Certificate offers teachers trauma-invested education (East Oregonian)
A new Trauma in Educational Communities Certificate opened for enrollment in fall 2020, and is only one of its kind recognized by the Oregon Teacher Standards and Practices Commission. Teachers who complete the certificate program can add a specialization to their teaching license. With 18 credits, spread over six courses, students can earn the certificate in just less than a year, fully online.

Extension in the News

Fire protection options under debate for Ecola Creek Forest Reserve
The Astorian
Still, it’s a fire that stands out, and one other coastal communities should consider as they think about wildfire risk and the steps they can take to mitigate that risk, said Aaron Groth, an Astoria-based regional fire specialist with Oregon State University’s forestry and natural resources extension fire program.

OSU Extension giving away free seeds for Grow This! Garden Challenge
KTVZ
Almost 38,000 free seed packets will be distributed by Oregon State University Extension Service to Oregonians who show no signs of losing the enthusiasm for gardening generated by the COVID-19 pandemic.

Innovative harvesting system could be a game-changer for blueberry industry
Fruit Growers News
New harvesting technology developed by Wei Qiang Yang, associate professor and berry Extension agent for Oregon State University Extension Service, could reduce the average cost of harvesting fresh blueberries from more than $12,000 to $3,000 an acre.

With good care, asparagus beds produce for decades
Western Farmer-Stockman
Oregon State University Extension Service horticulturists say preparing an asparagus bed properly will reward you for decades.

Garden Plots
A column by Chip Bubl.

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