There are two things that an organization must get right in order to succeed: marketing and product design. While some people believe the key factor in organizational success is employee morale and performance, this is simply not the case. Firstly, an organization must have a product or service that gains enough public attention that it is able to generate revenue. Without this revenue, the organization would have no way of paying its employees in the first place. In order to gain more attention to its product or service, an organization must have an effective marketing campaign. <\/p>\n\n\n\n
As I mentioned above, a common counter argument for marketing and product design being the foundation of a successful organization, is that hiring the right people (recruitment) is more important. This is argued because employee turnover is very expensive and has a negative effect on an organization’s morale. This is not something an organization should have to worry about if they have a great product and marketing strategy. This is because a strong built organization will attract the right employees. If the employee turnover rate is high, it should be able to easily cover the costs of hiring potentially better, more committed people. <\/p>\n\n\n\n
When an organization prioritizes its marketing and product design, it creates a stable base for the organization to operate off of. If the public does not hear about its product, then there have not been enough resources allocated to marketing. If people are not happy with the product, then there is a problem with its product design. The way in which an organization generates revenue is by people buying the product or service it offers. If they do not have significant product, there will not be enough revenue to cover its costs, including payroll. <\/p>\n","protected":false},"excerpt":{"rendered":"
There are two things that an organization must get right in order to succeed: marketing and product design. While some people believe the key factor in organizational success is employee morale and performance, this is simply not the case. Firstly, an organization must have a product or service that gains enough public attention that it […]<\/p>\n","protected":false},"author":10394,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/posts\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/users\/10394"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/comments?post=6"}],"version-history":[{"count":1,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/posts\/6\/revisions"}],"predecessor-version":[{"id":7,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/posts\/6\/revisions\/7"}],"wp:attachment":[{"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/media?parent=6"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/categories?post=6"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.oregonstate.edu\/estherharris\/wp-json\/wp\/v2\/tags?post=6"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}