STORIES

UCDA Conference

Santiago and I had the honor of presenting the closing talk at this year’s University and College Designers Association (UCDA) conference in Louisville, KY. Here are the slides from our presentation on content marketing and the role that designers can play. So glad we had the chance to share some of our talented team’s work […]

Beaver Nation United

For an upcoming football game all OSU fans are encouraged to wear Black apparel. It will be one of the first night games at Reser in a long time, so it should be a pretty incredible atmosphere. For the last decade (when we started winning) it has been a tradition for students to camp out […]

Whatever gets the job done.

In our department we value creativity. We have a pretty relaxed environment. Hours aren’t 100% scripted and our dress code is pretty relaxed. We have a voice in the design of our offices and creative spaces. In the Higher Education world I would say we operate outside of the norm. However, none of this would […]

Jimmy Johns

I recently had Jimmy Johns for lunch. If you aren’t familiar with the franchise I will try to sum them up really quick. They are a sandwich shop and their competitive advantage is that they are fast, really fast. Most of the time, when you walk in and order, your sandwich is ready by the time you […]