Santiago and I had the honor of presenting the closing talk at this year’s University and College Designers Association (UCDA) conference in Louisville, KY. Here are the slides from our presentation on content marketing and the role that designers can play. So glad we had the chance to share some of our talented team’s work and showcase some of the great content marketing efforts that other companies and schools are doing. Five OSU staff members were able to make it this year.
Teresa Hall from University Marketing also presented a session on how Your Brand is More Than Just a Pretty Logo.