Analytics: End of Spring Term-ish…

Each time a homepage story is uploaded, one is taken down. When it is, we make sure to take a look at the analytics of the stories we remove. Here’s a look at the pageviews of previous homepage stories: Many videos are also attached to these homepage stories. Here’s a look at the analytics from […]


September 10, 2013

Each time a homepage story is uploaded, one is taken down. When it is, we make sure to take a look at the analytics of the stories we remove. Here’s a look at the pageviews of previous homepage stories:

previous homepage stories

Many videos are also attached to these homepage stories. Here’s a look at the analytics from the most popular videos on our YouTube channel currently.

top videos

The takeaway: people like dancing. People also like research and scientific things …just not as much.

The Oregon State Experience video has been a great hit with multiple audiences. Here’s what one prospect says about it:

I’m from Brazil and my dream is to study and live in the U.S. I’ve been searching and comparing some universities, and after reading about it and know a little about the university, I had no more doubts… My choice is Oregon State, and I’m already starting to get ready to try my admission for 2014!

And here’s a current student’s view:

I chose to go to Oregon State and I am from New Jersey. My four years at Oregon State have transformed me from a shy and unmotivated individual into the person I am today. I am poised to be a huge part of the theme park industry and I have OSU to thank. I will miss Corvallis and Oregon so much after I leave. But everyone should know that OSU has a place for them and is a great, stress-free place to live 🙂

top new videos

The takeaway: Between The Trees was an experimental video we produced during commencement, and it’s gotten a good amount of traffic. Maybe experimentation is good. It also makes sense that a popular athlete, Stephanie McGregor, got the most views of any of our commencement videos.

Commencement was a very important area of interest for us for the weeks surrounding graduation. The stories were as follows (some are still online while others have been removed to rotate new stories in):

•Commencement 2013: Building community (Eder Mondragon)
Eder came from a Hispanic family in the Dales & excelled at OSU. He hopes to go on to serve other communities in need of bi-cultural leadership.

•Commencement 2013: Accelerating his future (Ryan Connolly)
Ryan – a business major – started a company while studying at OSU, and will continue working with it after graduation

•Commencement 2013: Halfway around the world (Alex Gulick)
Alex Gulick was a biology major. She’s headed to grad school, probably, after some high profile internship plans. Her story focused on her international experience and how OSU helped her focus her career goals

•Commencement 2013: ‘Challenge yourself’ (Alfonc Rakaj)
Speaking of high-profile internships, Alfonc interned with the US House of Reps & Scottish Parliament. His story is about being an international student at OSU, finding “family” here and getting as much as you can out of the college experience

•Commencement 2013: Loving learning (Hyung Seok Lee)
Hyung also brought us the international angle. He talked about the INTO Program since he’s part of their first graduating class (the program has been around at OSU for 4 years now). He talked about his transition from being a below average student in South Korea to excelling at OSU.

•Commencement 2013: Moving forward (Alexa Ortiz)
Alexa was a student athlete, a rower at OSU, and studied zoology major. She’s going to vet school at Tuffs in the fall. Her story discusses athletics & trying new things at college

•Commencement 2013: ‘People matter the most’ (Stephanie McGregor)
Stephanie was one of OSU’s favorite gymnasts, but not many people knew that she had a near-perfect GPA in the college of Engineering. She talks about leaving her gymnastics team and her feelings about the future after a solid OSU education

And data on the video component of those stories:

commencement videos

The takeaway: Again, cute gymnasts get lots of views!

News & Research Communications is another area of interest. Here’s the data from May 15-July 1.

top releases

The takeaway: The “Boys will be boys” release was picked up by a variety of high-profile sources, which accounts for the major jump in views. Pageviews are generally strong for research-based news content.

We’ll keep these running regularly from here on out! Thanks for reading!

-Callie

TAGS:

CATEGORIES: General Web Multimedia Stats


10 thoughts on “Analytics: End of Spring Term-ish…

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