I just want to say something ahead of this video. We definitely don’t agree/identify with the message these guys are delivering about Fraternities and their members. The Greek System at OSU does more good with their philanthropy and volunteering than most students ever consider. That being said, if you don’t find this amusing, you need to check yourself for a pulse.

You can take a lot away from this, but the part I want to focus on is the fact that it was made by students at the university. It was nicely shot, it followed a planned out script and definitely hit home with the intended audience (other college students). Having a student body who produces quality content like this can’t be underestimated. The reach this video has will typically exceed what we are able to muster with university resources.

Videos like this get passed down the chain to prospective high school students who, yes want to get a quality education and meaningful career, but also want to have fun and typically don’t think further into the future than what they are going to do on the weekend. No it doesn’t mention academics, esteem or any of our selling points, but it does create a link, in their brain, between OSU and fun. Outside of mind control this is about as good as it gets for influencing opinion and sentiment in our audiences.



Our Web Communications team visited OSU’s pilot brewery today to learn why our fermentation science and brewing program is arguably the best in the nation and unquestionably one of the top half-dozen in the world. Our team is charged with telling this story online, through images, narrative, video and multimedia.

The great thing about working at a university is that you have so many different places to look to find stories you’re excited about. It’s hard not to find enthusiasm where beer is involved. Especially if the top brewers and fermentation scientists in the country come through our program. Add to that OSU’s historic role in the development of Cascade Hops, which provide the signature flavor of the craft brewing movement that continues to revolutionize the industry and has moved consumer preferences beyond cheap, mass produced lager beers.

Food science professor Tom Shellhammer heads the program, and he can count off OSU’s industry leadership with a level of enthusiasm that matches a Web Comm staffer’s eagerness to sample the lineup of student-crafted beers. Those beers, by the way, would hold up well against and even surpass many commercial brewpubs. At least those brewpubs that don’t have an OSU alum at the helm.

Now we have the task of somehow creating online experiences that capture this program and make it exciting for an external audience. Sometime it’s even more challenging to do with a top program like this one. Check back with us in July, when we hope to have the results of our efforts on display for the World Brewing Congress, which takes place this year in Portland, in the heart of the region that revolutionized how American beer is made.

Bottles at OSU's pilot brewery

We are looking for a designer who can make things move on the web. With a focus on After Effects for web and broadcast video and commercials, this designer will also design responsive interfaces for desktop, tablet and mobile sites, starting in Photoshop and winding up in HTML5, CSS and JQuery.

Solid work ethic, curiosity about all things digital and strong motion graphics skill set are required, and you’ll be able to learn the rest from our Interactive Design Manager, jumping into a diverse set of high visibility projects.

To apply for this position head over to the OSU Jobs website

Here are the kind of projects the junior designer would get to work on:

Motion graphics

Web design
College of Engineering website design

Graphics for OSU homepage:
Oregon State University homepage

Here are a pair of handy tools for checking accessibility and effectiveness of your website designs:

Spur – This tool analyzes your page and allows you to put yourself in the position of a user with visual impairments through desaturating your page (color blindness), blurring the content or increasing contrast.  These lenses also help you see what content stands out on your page at a glance.

Snook – This basic color contrast checker is very handy and easy to use.  You can quickly check your fonts vs. your background colors to see if you’re hitting the accessibility mark at different sizes.