It’s great when our institution receives positive recognition. In a series of case studies from the consulting firm Fathom Online Marketing, Oregon State’s efforts have been recognized as an example of best practices. This is largely due to the efforts of Web Comm staffers Kegan Sims and Celene Carillo, and the numerous other communicators on campus who’ve found innovative ways to use social networks and the Powered by Orange campaign in their outreach efforts.
We were also recently ranked 17th nationally in another report that assessed activity levels of 270 colleges and universities. We haven’t read the full report, but an associate from the reporting agency shared the following details about OSU:
- Overall Social Media Activity: Top 10 among colleges with 20,000 to 30,000 students
- YouTube Upload Views: Top 10
- Facebook Ranking: Top 35
- Twitter Ranking: Top 65
- iTunes U Ranking: Top 55