We are engaging in a comprehensive overhaul of the OSU Web standards and guidelines. The existing guidelines have served us well, but in a changing world, and with the influence of our campus-wide Integrated Marketing and Communications process, it’s time to go through them in detail.
These new guidelines are expected to be part of the IMC Brand Book, so that all of our communications, from email to the Web, print and advertising will have consistent voice and greater effect.
We will be much more active in consulting on the new guidelines and also performing reviews and audits across campus to help units, divisions and departments operate more effectively, save time and money, and give their online messaging more impact.
In the interim, if you have any questions about ongoing projects or how our new standards might affect you, don’t hesistate to contact us.