This community-based project is at the core of the mission, values, and goals of OSU Extension Service and will produce unprecedented cooperation and support from hundreds of government agencies and community organizations and thousands of individuals in Oregon and beyond.
Community-based: Important stakeholders from the Portland metro area and across the state request that OSU improve access to high-quality learner services.
Accountability: We will evaluate the effectiveness of delivering information via this resource using a range of methods and data streams; an outcomes-based IPM education and evaluation model will guide the evaluation plan. Also, organizational transparency is essential for this community-based and long-term educational service. We will provide an annual project report that details goals, timelines, accomplishments, impact, and fundraising details.
Credibility: Resoundingly, stakeholders have requested that OSU improve access to research-based information on pest management and pesticide risk reduction information, which is largely inaccessible to important audiences, including the general public, Master Gardener volunteers, community land managers (places with kids and pets), and landscape professionals.
Diversity: As a starting place to reach diverse audiences, the website will be developed with multiple language integration capacity and all of the content will be translated into Spanish. Community partners will inform the development of translated content. Resources will also be invested to identify other at-risk communities and appropriate outreach strategies and funding sources will be identified to ensure this important educational resource meets their information needs.
Partnerships: Stakeholders will help shape this educational service and it will take a state wide, community-based approach to fund the development and maintenance of this essential educational service.
Responsiveness: This priority need of stakeholders requires a bold and timely response from OSU and will provide an unprecedented opportunity to showcase OSU’s services to Oregonians currently under served by OSU.
The Benefit for OSU
This project will bring together the best of OSU, including
- Content experts from Department of Horticulture and other departments from across the state to set priorities in terms of frequent pest and plant problems, determine best sources of information to draw from for content development, and review text, photos, and illustrations for factual accuracy.
- Toxicologists from the Integrated Plant Protection Center (IPPC) to analyze the human health and environmental risk of both general-use and restricted-use pesticides for the home and landscape and determine risk-reduction strategies
- Technology and communications experts from Extension and Experiment Station Communications (EESC) to develop technology and visual content and marketing strategies.
- Significant existing content (text, photos, line drawings, etc.) from OSU and neighboring Extension Services will be incorporated into this educational resource and credit will be given appropriately.
Also, this project is highly relevant to multiple OSU Extension Service Program Areas:
Agriculture and Natural Resources: This service will help people to manage pests and plant problems and promote human and environmental health.
Family and Community Health: OSU’s IPPC has developed a scenario-based risk assessment for human health to demonstrate the degree of risk from using a particular pesticide’s active ingredient in specific scenarios. These scenarios protect the most vulnerable populations, adult females of reproductive age and children, as well as adult males who frequently perform activities among treated plants.
Forestry: Practical information will help users to diagnose problems of trees and shrubs in landscapes and determine potential management strategies. Practical how to guides will promote native plants, the creation of habitats, and low-impact maintenance practices.