Handouts and additional resource material from Dec. 8-9 training workshops:

Posting videos to YouTube and making them handicap-accessible (Joe Cone)

 Storytelling: What it is, why it’s important (Joe Cone)

Basic editing tips & tricks (Rick Cooper)

Basic layout tips & tricks (Rick Cooper)

Taking good photos with any gear (Pat Kight)

Making optimum use of social media (Pat Kight)

  • The Pew Research Center’s Project on Internet and American Life – ongoing research into every aspect of life in the Internet age, from changing demographics in social media to shifts in technology. A good way to understand who’s using social media, how they’re accessing it and why we should engage with it.
  • Social media management tools – most recommended
    • Hootsuite – Write when convenient, schedule to post over time; share content among multiple social media profiles (Twitter, Facebook, Google+, LinkedIn, Instagram, Pinterest & more), get analytics reports. Free version allows you to work with up to three profiles.
    • Tweetdeck - Twitter management and analytics tool. Free.
    • Everypost: iOS app that lets you manage multiple social networks at once from your phone or tablet.
    • The popular  free link-shrinkers bit.ly and ow.ly (when used with Hootswuite) not only let you convert long URLs to short one, they now provide analytics about how those links get used.
  • See also: The post below for content from Sea Grant Week 2014 social media workshop

 

If you’re interested in the use of social media for science communication and public engagement, feel free to follow my shiny new Twitter account (http://twitter.com/kightpat), where I’ll be reporting/commenting from ScienceOnline Oceans in Miami this coming weekend.  Assuming the conference hotel wifi can stand up to the traffic from  200+ Tweeters …

Check the latest episode of the Geek Whisperers podcast for an interview with Rakesh Bharania, who works as part of the Cisco Tactical Operations team. The team’s main job in emergencies is to help get large-scale communication and network systems back online when natural or man-made disaster strikes – but they also use a well-developed, coordinated social media strategy to help disseminate crisis information, rumor control and emergency coordination.

http://geek-whisperers.com/2013/05/episode-9-social-media-during-crisis-we-are-mall-cops/

How might organizations such as Sea Grant, which have people on or close to the scene of coastal disasters & emergencies, develop our own strategies for using social media and similar tools to broaden our effectiveness in times of crisis?