I completed two certifications- the content marketing certification and inbound certification. I choose these two cause I think content marketing is interesting for me and inbound marketing is the basic knowledge for digital marketing. I spent about 10 hrs watching lessons and passing the exams. Inbound marketing is shorter and easier than content marketing because …
Monthly Archives: December 2019
Why Apple Has Mastered the Art of Online Brand Management
Apple, as one of the big four tech companies in the world, today, it is a brand everyone knows. How did they achieve these- good brand reputation, high profits, and more loyal customers? I believe it is closely related to their online brand management capabilities. We can learn a lot from Apple’s online brand management, …
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