Month: February 2020

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Blog Cards Week 7


In this week’s reading we read chapter nine of The Shape Of Design which focused on delightful design. The author described delightful design adding clarity and finding a perfect balance between details and simplicity. The chapter also discussed how a product or service should not only work well and look good, it should produce a memorable expereince. We then read the case study Adding Value to Service Expansion: Vlisco’s Innovation Journey which focused on the company Vlisco, a company that creates fabrics, often of the African wax print style, to be distributed internationally to be customized by consumers. The article went over the steps that brought this company to successful innovation, such as being consumer-centric, utilizing prototyping, and experimenting on possible users. We also read Design Thinking: Getting Started with Prototyping that pointed out that prototyping and experimentation can prove or disprove assumption/biases about a design. 

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Week 6 Cards


For this week’s blog card readings we read The Shape of Design where we learned that waiting, listening and observing a challenge can help you react to it with instinct, which will often offer more natural solutions. The chapter also talked about how “…products of design are just negotiations of issues and responses to fixed solutions.”, meaning that a design problem can have multiple products that offer the same solution. I also watched Fashion is fuel for Innovation. In that short video, it emphasized that fashion often represents current society, and that fashion can push movements like environmental conservation, gender equality, and technological advancements. Another video I watched was Four Superpowers of Design. In that video the speaker focused on approaching problems and finding solutions. He pointed out that a good idea sometimes is staring you in the face and all it takes sometimes is reframing and looking at it with a different point of view. In the video Weird or Just Different the speaker talked about how there can be many different ways to approach a single problem, and that the opposite of what you had assumed can also be true. I then learned how most creativity is a remix from Embrace the mix. In that video the speaker went over how most creatives have built on other people’s work to create something new. Lastly, I read the article  Can 10 minutes of Meditation Make you more Creative?. In this article the author discussed the benefits of meditation such as, opening your mind to new ideas, improving attention span, and nurturing resilience, which are all things that can improve your creativity. 

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Week Five Cards

This week for our blog post readings I read the article Do These 3 Things Before Bed To Hack your Creativity while you sleep from Fast Company. The article discussed how sleeping can help your brain relax enough to create new connections. It suggested reading before bed, ask yourself the question you’re trying to answer, and encourage lucid dreaming.
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week four cards


In this week’s blog card required reading we read about personas in Design Is Storytelling. Building personas while designing a product or service can help you see how different people will experience your product. The author recommended building personas and then developing scenarios in which your person interacts with the thing you’re designing. In The Shape of Design the author made a point that designers are responsible for moving things forward, as well as being stuck between a client and consumer. We also watched a short documentary called Briefly which covered the design brief. It described what a good design brief does, such as give a reason for the project, inspire others, and offer an invitation. I then read an article on Levis’ new digital software to test jeans and the article about Airbnb’s mobile mission. These two articles tied in the fact that technology and digital media can bridge the gap from company to customer.