We recently began a project called, “Mastery of Aging Well: A Program for Healthy Living”. The funding for this project came from the USDA and the principle investigator and content provider is a very well-respected associate professor tied to OSU Extension. From a very pragmatic standpoint, the PI’s stated goal at the beginning of the project was to take her content and represent it in a more compelling, web-based format that would incorporate multimedia. This was an exciting prospect for our group as we have graphic artists, photographers, videographers, journalists, editors and a few instructional designers. We chose to develop two separate tracks for the content: One option was what was termed “Tier 1″ and would represent a pared down version of the content and very little user interaction. “Tier 2″ would reside within OSU’s E-campus site and would cost the user a fee for access to this more robust set of media assets, i.e. videos, interactive games and other user-centric tasks that focused on knowledge retention and assessment.
So, after selecting Adobe Presenter as the most appropriate (and efficient) authoring tool to port the content into a web-based format, we began to think through some of the instructional design considerations for our baby boomer target audience: