One of the common ideas instructors have to bolster student-content engagement in a course is to add media. Podcasts are a type of media element that can support learning in a number of ways. It is relatively easy to link to an established podcast. Planning and producing your own podcast is more involved. This post explores the idea of producing a podcast for your online course. Is it something you should consider?

Prior to diving into the value and purpose of podcasts it is useful to understand what a podcast is…and what it isn’t.

The term podcast is a portmanteau of “iPod” and “broadcast”. This blended word says a lot because a podcast is a digital recording that is produced for distribution to a computer or mobile device (e.g., the iPod in 2005). Podcasts are distributed via RSS feeds that users subscribe to. Podcast directories, like iTunes®, allow users to find and subscribe to a podcast. Generally podcasts are episodic and often serial in nature with new episodes delivered automatically to subscribed users as the new content becomes available.

So, you can see a course podcast is more than an audio or video file embedded in an online course that students click on to engage with. In its ideal form, a podcast is a method of delivering course content to a learner’s mobile device via the podcast subscription process. Learners can engage with that content at any time and any place they have their mobile device.

Banner showing cover art from four OSU podcasts
Sample cover art from select Oregon State University podcasts.

Audio, Video, or Enhanced Podcasts

There a three primary formats of podcasts. Links to examples of each type of podcast are provide at the end of this article.

  • Audio: This type of podcast distributes digital audio files to listeners
  • Video (vodcast): This podcast type distributes a digital video file to podcast watchers.
  • Enhanced: The enhanced podcasts distributes a media file that displays images synchronized with audio. 

Instructional Use & Value
With mobile devices pervasive in college audiences, being able to distribute educational content to those devices is very attractive. The use of podcasts in online learning environments is common and spans many disciplines (Supanakor-Davila & Bollinger, 2014). Podcasting has also been applied in traditional college courses (McGarr, 2009) and in graduate teaching (Luna & Cullen, 2011). Fernandez, Sallan and Simo (2015) recognized podcasting as a major phenomenon in education with the primary purpose being the distribution of course content.

The purpose of podcasts in instruction varies by podcast type and author. Podcasts can be used to inform, provide analysis, develop skills and knowledge, motivate, mediate and more (Carvalho et al., 2009). Common types of podcasts produced for educational use include:

  • Informative: Description fo concepts, analysis, synthesis, readings etc.
  • Feedback: Audio or video feed back for student work or group work.
  • Guides: Helpful media content addressing field or practical work, studying, group dynamics and reflective or experiential learning.
  • Authentic: Original media contend such as news, interviews, radio programming and others.

The production of podcasts can be faculty, student, or outside expert driven. Like any good media production it should have excellent production value and a structure to hold attention and enhance learning. Since podcasts are serial in nature shorter media segments are encouraged. Episodes of 15 minutes or less will likely promote better engagement with podcast content. Although a very engaging podcast can be longer.

The benefits of podcasts in online courses are tied to the nature of the media and distribution process. Audio podcast are popular because they can be listened to while doing other tasks. Additionally the speed of media playback can be controlled by the listener. Video podcasts are ideal when visual support is necessary to foster understanding of the course content. As mobile media podcasts may be used to facilitate and support remote field work by students or even tours of remote places. The ability to watch or listen to podcasts via WiFi or downloaded and used on-demand makes podcast a convenient asynchronous media adjunct to an online course.

So, as a course content delivery mechanism podcasts are a unique tool if applied thoughtfully. Understanding podcast types, formats, and their delivery mechanism helps you make better decisions about podcast application.

Research in Action sound wave image.
Visit the Research in Action podcast website at Oregon State University to listen to this episode and see how transcripts are shared.

Accessibility
Making content accessible when using podcast requires some planning and also reflects the nature of the podcast media you plan to use. For audio podcasts it is important to provide transcripts to support all learners. 

Video podcasts are best paired with well synchronized captions. When planning video podcast you may also want to think about providing audio descriptions of content that provides important information that is shown as a visual in the video.

Podcast Consumers: Is This Your Audience?
This is an important question. If you produce a podcast are learners likely to engage with it? Is podcasting on the radar of potential learners?  The Edison Research survey on The Podcast Consumer (2018) indicates that 26% of those surveyed listen to podcasts monthly. The podcasting audience by age shows that  30% of  12-24 year olds, 32% of 25-54 year olds, and 13% of 55 + year olds have listened to a podcast in the last month. Male and female listeners are about evenly split in podcast engagement. Smartphone and other mobile devices make up 76% of podcast listening devices with computers making up 24% of podcast engagement. The top three locations of podcast engagement are at home (82%), followed by in a car/truck (54%), and walking or on foot (41%). Podcasting seems well suited to reach audiences that are remote, mobile, and consume media in an asynchronous fashion. These are also common descriptors of online learning audiences.

A Podcast For Your Course?
If a podcast sounds interesting to you contact your instructional designer at Ecampus. They can help you understand more about this mobile media opportunity and help think through strategies for effective podcast use. They will also work with Ecampus multimedia developers to help facilitate the production and distribution of your podcast. 

So, what do you think? Can you imagine your students engaging with course content as a podcast? Could a podcast work in your online course?

Links to sample podcasts in iTunes

Notes: 

  1. Enhanced podcasts are best viewed on a mobile device although they can be viewed in iTunes once downloaded.
  2. Prior to 2017 educational podcasts were distributed by Apple via iTunes U. With changes in iTunes educational podcasts now appear in the podcast section of iTunes and iTunes U was discontinued.


References

Carvalho, A. A., Aguiar, C., Santos, H., Oliveira, L., Marques, A., & Maciel, R. (2009). Podcasts in higher education: Students’ and lecturers’ perspectives. In A. Tatnall & A. Jones (Eds.), Education and technology for a better world (pp. 417-426). Boston: Springer Berlin Heidelberg. doi:10.1007/978-3- 642-03115-1_44.

Fernandez, V.; Sallan, J.; Simo, Pep. Past, present, and future of podcasting in higher education. In L., Many & Y. Zhao (Eds.). Exploring learning & teaching in higher education pp. 305-330. Berlin: Springer, 2015,.

Luna, Gaye, & Cullen, Deborah. (2011). Podcasting as Complement to Graduate Teaching: Does It Accommodate Adult Learning Theories? International Journal of Teaching and Learning in Higher Education, 23(1), 40-47.

McGarr, Oliver. (2009). A Review of Podcasting in Higher Education: Its Influence on the Traditional Lecture. Australasian Journal of Educational Technology, 25(3), 309-321.

Supanakorn-Davila, S., & Bolliger, D. (2014). Instructor Utilization Of Podcasts In The Online Learning Environment. Journal of Online Learning and Teaching, 10(3), N/a.

Webster, T. (2018). The Podcast Consumer. Retrieved from http://www.edisonresearch.com/podcast-consumer-2018/

 

Guest Expert Video: Post Production

Having a guest expert video in your Ecampus course provides a number of learning benefits. One important benefit is to introduce a second, collaborative voice to instruction (Last, 2015). In Part I of this two-part article series we address interview planning decisions and their relationship to producing an engaging guest expert video.  In Part II we explore the value of instructors collaborating in the post production stage of guest expert interview video editing.

Staging the video capture of an outside expert voice was the focus of the first article on this topic in a previous blog post. Once primary and B-roll video is captured it needs to be compiled and arranged into a coherent presentation for your course. This is where working with an Ecampus video editor comes into play.

Students see an enormous amount of video in their academic experience. Developing video content that is focused, tightly packaged, and presented in an interesting fashion makes your guest expert video worth watching. The ultimate purpose of editing your guest expert video is to ensure it contributes to the learning objectives of your course. This is why faculty, as subject matter experts, become valued collaborators in the editing process.

Editing Is….Editing

Faculty have extensive experience in editing of papers and manuscripts. These familiar skill can translate to video editing. Let’s look at some of the primary roles of a video editor. A video editor…

  • Uses an mixture of artistic and technical skills to assemble shots into a coherent whole.
  • Has a strong sense of pace, rhythm, and storytelling.
  • Works creatively to layer together images, story, dialogue, and music.
  • Reorders and tweaks content to ensure the logical sequence and smooth running of the final video product.
  • Determines the quality and delivery of the final product.
  • Serves as a fresh pair of eyes on shot material. (Wadsworth, 2016)

Instructors are engaged in similar processes when planning lectures or writing manuscripts. They often are making decisions about coherent writing, related pace and rhythm, creative approaches to communicating complex ideas, the logic of a narrative, quality of communication, and have developed a careful eye for the effectiveness of the final product. What faculty may not bring to the video editing process is an understanding of the technical nature of video editing or the language of screen-based video communication.

Instructor as Co-Editor

Once your guest expert interview video clips are recorded Ecampus videographers coordinate the editing process. An Ecampus video editor compiles the final video sequence, optimizes sound, and perhaps music, graphics, and text elements are added. Decisions about these video elements is a creative and interactive exchange of ideas as editors and faculty collaborate through Frame.io. Frame.io is a post production tool that permits precise editing and video annotation at the frame level of a video. A sample of a Frame.io editing session can be seen in the screenshot below.

Using the web-based interface of Frame.io an instructor is invited to contribute comments or edits for specific locations in a video timeline. Ecampus editors then incorporate suggested changes and pose other suggestions. The progression of this collaboration is seen by both participants and the process leverages the skills and knowledge of video editors and content experts. In essence the course instructor becomes a co-editor of the video being edited.

The Final Product

In Part I of this series a course designed by Dr. Hilary Boudet was involved in planning a guest expert video for her course. Dr. Boudet used Frame.io to help Ecampus editors shape the final video presentation for her course. Watch the PPOL 441/541 guest expert video again. Before you do think about the role a video editor plays in creating the final guest expert video. Also consider what Dr. Boudet might bring to the editing process as a subject matter expert. Can you see evidence of this collaboration in the final video product?

In a well planned and edited video production the skill sets of videographer and content expert blend to create a coherent narrative video that presents a focused and quality viewing experience. As course instructors Ecampus faculty are engaged in the planning and staging of a guest expert video. It is in the post production process of video editing that the initial vision of the guest expert video content, as a series of carefully planned video recordings, comes to life and helps fulfill the learning outcomes of a course.

Resources:

  • Laist, R. (2015). Getting the Most out of Guest Experts Who Speak to Your Class. Faculty FocusHigher Ed Teaching & Learning. Retrieved from https://www.facultyfocus.com/articles/curriculum-development/getting-the-most-out-of-guest-experts-who-speak-to-your-class/
  • Wadworth, C. (2016). The editors’s toolkit: A hands-on guide to the craft of film and TV editing. New York: Focal Press – Taylor & Francis Group.(Available in the Valley Library as an ebook)
  • Frame.io video review and collaboration software.

 

 

This article is the first of a two-part series on producing video interviews featuring guest experts for online courses. Part I focuses on planning while Part II will address the faculty role in the video interview production process.

Part I: Planning With A Purpose

Interviews of guest experts are valuable forms of course media because they can serve a number of instructional purposes. Traditionally classroom instructors might consider including guest experts as part of instruction to…

  • Connect learning with an authority in the field.
  • Communicate what the practices are in a given field.
  • Describe the nature of work of a professional in a given field.
  • Show important work environments or processes.
  • Introduce a second, collaborative voice to instruction (Laist, 2015).

One of the common ways instructors incorporate the expert’s voice into a course is by inviting a guest speaker into the classroom. Or, class members might travel to a field location where the person being interviewed works. In both cases the experience of the guest expert interview is live and located where the interview occurs. The synchronous live interview, a staple of on-campus courses, is problematic for online instruction.

Online instruction is shaped by the nature of the online environment. Asynchronous class sessions, the remoteness of learners, and limited access to field sites would seem to limit the use of guest experts. Ecampus instructors are moving beyond those limitations by creating carefully planned and professionally produced video interviews of guest experts in order to leverage the instructional benefits of interviews for their online courses. An example of this is a media project produced for Dr. Hilary Boudet’s course PPOL 441/541 Energy and Society, offered by Oregon State University’s School of Public Policy.

Dr. Boudet worked with the Ecampus video team to re-imagine a traditional live field site visit to the O.H. Hinsdale Wave Research Lab at Oregon State University as a series of guest expert video interviews. Dr. Boudet carefully planned the interview process and served as the on-camera host in the video interview series. Three OSU scientists served as the guest experts in the on-site interviews. Because of careful planning, primary interviews and recording were completed in half a day.

The guest expert interview recordings, and subsequent video editing, resulted in the production of four videos ranging in length from ten to twenty minutes each. The interviews represent approximately one hour of video content for the PPOL 441/541 Energy and Society course. You can view the first of the four video interviews by clicking on the image from the video below.

 

Image of Dr. Boudet and Pedro Lomónaco
Hilary Boudet interviews guest expert Pedro Lomónaco.  Click on image to watch the video.

 

As the video interview planner, Dr. Boudet made a number of key decisions regarding video interview structure and content. We will highlight these decisions as answers to the 5 W’s of video interviews: Who, What, When, Where, Why and also How.

You may want to think through answers to these questions when you plan a similar project. Let’s take a look at each of these questions in the context of the PPOL 441/551 video.


Why are you doing the video interview?

In the case of PPOL 441/541, Dr. Boudet wanted to capture the instructional value of a field site visit and conversations with scientists related to that site. So being on location was essential. She wanted to show the O.H. Hinsdale Wave Research Lab and use it as a vehicle to discuss how the lab and Oregon State University researchers contribute to the larger social conversation about wave energy and social issues related to its use in coastal communities.


What is the subject of the video interview (s)?
Dr. Boudet identified four independent but related topics she wanted to address with the guest experts. The topics are listed below.

  • Introduction to the O.H. Hinsdale Wave Research Lab
  • Introduction to Wave Energy Technology
  • Human Dimensions of Wave Energy
  • Community Outreach and Engagement

Each of these topics fits well within the learning outcomes for the Energy and Society course. In this instance, Dr. Boudet had a clear story arc in mind when selecting topics. She structured the video segments to address each topic and conducted each interview as its own story that supported the larger learning arc. Having a clear vision for the use of guest expert video interviews helps guide video production on-site and also informs the final video editing process.


Where will the interview be recorded?
Prior field visits to the O.H. Hinsdale Wave Research Lab helped Dr. Boudet work with both the guest experts and video production team in thinking through locations for interviews and what needed to appear in the video. Understanding the O.H. Hinsdale Wave Research Lab also helped in deciding what aspects of the lab and props would be ideal to record for each video interview. It is clear What and Where are two closely related planning questions. In general on-site video production requires a large space for staging and a quiet space for recording. The interview recording site must also be relevant to the subject being addressed. If you do not have a recording space available Ecampus has a studio facility that can be used.


Who is to be interviewed?
Dr. Boudet had a clear plan to bring expert voices into the video interview. The guests to the class served as scientific experts as well as guides to the facility being visited. In the case of the PPOL 441/541 video interviews, Dr. Boudet chose to have the scientists appear on screen and to also appear herself. This is a key decision that shapes the planning and production process of the video interviews. As you might imagine, the technical demands of having one person on camera is different from having two people. Recording equipment needs and subsequent editing approaches are impacted by the number of people included “on camera” in any interview scenario.


When will the interview occur?

Scheduling interview recording involves coordinating your own schedule with Ecampus video staff and your guest expert(s). In the case of PPOL 441/541, Dr. Boudet arranged to have all interviews recorded at the same facility but in different spaces. Additionally, the interview times were coordinated to facilitate the video production team being present for a large block of time when all guest expert interviews could be recorded. After primary recording, the video production staff returned briefly to the O.H. Hinsdale Wave Research Lab to record b-roll content; shots of the facility without any people. This is a common process in video production.

The last important question to be asked is…


How will you prepare?
Part of preparation for a video interview is embedded in the answer to our previous questions. But preparing the content of the actual interview also requires planning. Dr. Boudet prepared a list of questions that she wanted to have addressed as part of the interview. She shared the purpose of the interview and her questions with the guest experts in advance. This collaborative effort contributed to a clear understanding of the intent of learning for all parties.

Sharing your questions with interviewees can be helpful. Asking guest experts not to memorize answers but to prepare with bullet points in mind will help the interview feel spontaneous.

There are obvious types of questions you will want to avoid. For instance, yes or no type questions can stunt an interview. Remember, the idea is get the instructional information you need. Be prepared to ask a question again if it is not answered the first time. Or, ask for clarifications to a response as part of the interview. Also provide opportunities at the end of the interview for experts to add anything they like. Remember you might get some great information and if it is not useful it can be edited out.

Preparing the physical interview space and interviewees is part of what the Ecampus video team does. They can provide tips on how to dress for a given interview, where to stand, where to look, and how to stage the interview space.

Now that we have answered some of the key questions in the video interview planning process watch the sample video posted above again. Can you see or hear the answers to the questions we have addressed?

About Part II:

Planning a guest expert video interview with a clear purpose in mind will shape the relevance, structure, and focus of the final video interview. In Part II of this video interview series, we will address the second half of video interview creation process; faculty collaboration with Ecampus video staff in the final stages of video interview production

References

Laist, R. (2015). Getting the Most out of Guest Experts Who Speak to Your Class. Faculty FocusHigher Ed Teaching & Learning. Retrieved from https://www.facultyfocus.com/articles/curriculum-development/getting-the-most-out-of-guest-experts-who-speak-to-your-class/

 

Special thanks to Hilary Boudet, Heather Doherty, Rick Henry, Chris Lindberg, and Drew Olson for their contributions to this article. 

If you are considering developing an online course with Ecampus, you may be curious how you will translate your lectures to the online format. There are several effective online lecture presentation formats available to faculty. They differ in the type of video recording required and the kind of post-production work required after the initial recording.

Image listing 4 formats for online lecture presentation: Video, narrated lecture, light board, and interactive video.
Online Lecture Formats: Qualities & Complexity

Each of the presentation formats can be effective, however the more complex types can offer additional advantages for your students. Why should you consider producing the most challenging of the five online lecture formats? To answer that question, we need to understand what exactly an interactive video lesson is. Let’s start by first looking at a sample interactive video lesson used in a fall 2017 course titled The Biology of Horticulture (HORT 301). You can watch a four minute excerpt of the twenty-minute interactive video lesson by selecting the image below:

Still image from video of Dr. Ryan Contreras teaching using an interactive video lesson in the Biology of Horticulture (HORT 301).
Dr. Ryan Contreras teaching using an interactive video lesson in the Biology of Horticulture course. Select image to watch the four minute video.

As is seen in this excerpt the interactive video lesson has as its foundation a video recording of a Lightboard presentation. Layered over that recording are interactive elements that control video playback—sometimes pausing, other times auto-advancing to specific clips—or to progress through the lesson, trigger a student’s input of feedback, and, most importantly, increase the amount of student engagement in the lesson. In the case of HORT 301 the interactive element prompts the solving of a temperature indices formula. The base video could have been used by itself. However, it is the melding of the Lightboard presentation with the interactive feature that makes the interactive video lesson a highly engaging presentation for the online environment.

The model below proposes how the elements of personal and mediated communication immediacy are brought together to make an interactive video lesson a compelling experience.

Model showing proposing how mediated communication and personal communication of an interactive video complement each other in an interactive video lesson.

In this project instructional design, in conjunction with visual design, video staging, and interaction design, was focused on solving the issue of how to teach a self-paced formula-drive lesson in the online environment. The result is an interactive video lesson that presents as a unified visual space that fosters an actual “see through” psychological perspective. Although clearly a media production, this approach to online lesson presentation implies an unmediated learning experience.

It is enhanced by the camera literally seeing through the Lightboard glass to the instructor conducting the lesson fostering a sense instructor presence. This type of interactive lesson design is desirable because it presents classroom-like learning in a student-controlled online environment. The result is an interactive video lesson that is new in design format but familiar experientially.

Is Interactive Video For You?
A decision to adopt this approach to lesson design will likely be successful if you have a lesson that is formula driven. Certainly math subjects and many science subjects might benefit from this approach. Is it also applicable to humanities courses? Can you imagine teaching language, music, or poetry with an interactive video lesson? If you can, contact Ecampus. We would be glad to help you adopt this approach to lesson design for use in your online course.