In Phase 1, OSU Extension’s new web presence will launch with essential features and highest-priority content (“minimum viable product” approach). See timeline for details.

Priority decisions are made by content teams and the project team, according to the project’s guiding criteria, audience needs, and the strategic goals of our organization and program areas.

Phase 1 Essential Features/functions

Note:  Many of these features can have additional functionality added after initial launch, in later phases of the project.


  • Mobile friendly/responsive design
  • Menu/navigation based on what our audiences want to do, learn, or search for
  • User-friendly categories, labels, terms (relevant to customers–not just to us)
  • Accessibility and usability needs and requirements
  • Improved search functions, including showing related content
  • Increased visual content (e.g., photos, videos), and improved tools for doing this


  • People/locations directory: This is a centrally managed database that will be shared with or related to nearly all other content in the system. A priority is making it easier for customers to find contact info for people and locations, no matter where or how they enter our site.
  • Online calendar: Support and improve (to extent possible) current features available for sharing calendars online.
  • County landing pages: Dynamically include contact info, staff directory, link to relevant content
  • Topic landing pages: Dynamically and/or manually curate collections of related content for topics and sub-topic categories
  • Location tags: Add location information to content to extent possible (will enable future interactive map functions)
  • Social media integration: Easily sharable content, and embedded/more visible social media (more than just a Facebook icon in the sidebar)
  • Ask an Expert: Featured prominently and better explained (data shows AaE is helping us reach new audiences, and user feedback indicates preference for interacting with an “expert” via email–AaE does exactly this)
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