Last week we launched a new homepage design for the OSU Extension website. Additional design refinements for the homepage will be coming soon. Homepage updates include:
- New feature to sharing three key statistics. (This will also be available to content groups for program subpages and collections.)
- New footer for the OSU Extension website. This is the black section at the bottom of all pages on the OSU Extension website.
- Easy ways to find information for local county offices, including a direct links to each county’s event page.
- A new design for homepage featured content. This will highlight awesome content across OSU Extension.
- Ask an Expert featured questions.
Check it out, we’d love to hear what you think! Share your feedback.
Come see us at the OSU Extension Annual Conference!
These are our sessions:
Extension Website Lightning Talks
Jennifer Alexander, Mark Kindred, Amerie Lommen, Bryan Mayjor, Michele Scheib
The Extension website is more powerful than many realize. In this session, we will present short lightning talks on tips and tricks for using the Extension website and related tools, reporting impact (including Digital Measures), best practices and requirements for web content (including accessibility for visitors with disabilities), and news about upcoming milestones in Extension’s digital strategy, including CRM development.
DIY Extension Marketing
Ann Marie Murphy, Nicole Strong (TBC), Michele Scheib, Erik Simmons (TBC), Chris Branam, Kym Pokorny
Creating awareness of the value of Extension and recruiting participants and volunteers is often top of mind and can be a challenge for Extension offices and programs. This session will bring tools, ideas and experience to help you market Extension in your county and region from a variety of people and perspectives. Come prepared to share one of the most effective 2019 marketing efforts from your county or program!
Building a CRM Practice in Extension Programs: the How & the Why
Mark Kindred, Carrie Berger
The Extension Service is scaling up its use of CRM (Customer Relationship Management) software as a digital tool to increase efficiency and strengthen productivity. For each program across Extension, the scope and scale of a CRM practice will differ. This presentation will highlight the steps undertaken to assess, plan, and implement a CRM practice using Salesforce. Learn what worked, what didn’t, and why this digital solution was necessary for helping the program achieve its goals.
Extension Efficiency and Growth Opportunities
Jamie Davis (TBD), Amerie Lommen, Mark Kindred, Jeff Sherman, Kelsey Knight, Kevin Leahy, Raul Burriel
Join us for a panel that will help foster ideas for social resilience and growth mindset, intergenerational marketing, community engagement, sustainable growth, keeping up meeting and event attendance within the community, reaching the next generation, and more! The panel will feature: Jamie Davis (Social Media), Amerie Lommen (EESC/Web Strategy), Mark Kindred (CRM), Jeff Sherman (non-traditional community engagement models), Kevin Leahy (holding meaningful meetings; getting community to attend Extension events), Raul Burriel (tech/media strategy)
Internet Productivity Tips & Tricks: Getting the Most Out of Your Web Browser and Online Search
Learn how to get the most out of your web browser, increase your productivity and find information faster online.
Information table at the conference
We will have a table on Tuesday, Wednesday and Thursday. Come find us and ask questions. We’d love to see you!