In this week’s issue:

Quarterly Conversations: This FRIDAY, May 19

Plan to attend the next O&E Quarterly Conversation on May 19, 9:00 – 10:30 a.m., Kidder 202 and livestreamed. This is your opportunity to ask questions of O&E leadership and to learn about O&E and Extension initiatives.

Topics:
OSU 150, special guest, Shelly Signs
Branding Discussion

Join us in Kidder 202, 9:00 a.m. – 10:30 a.m., or join via livestream http://live.oregonstate.edu/ and ask your questions online.

Nurturing Mason Bees in Your Backyard in Western Oregon is a winning publication

Brooke Edmunds submitted the Extension mason bee publication Nurturing Mason Bees in Your Backyard in Western Oregon (EM 9130) for the National Association of County Agricultural Agents communications contest, and it won! It is the winner for Oregon as well as a National Finalist in the publication category.

Congratulations to the winning team of Brooke Edmunds, Richard Little, Ramesh Sagili (authors), and Ariel Ginsburg (copyediting and design).

Here’s the link to the publication: https://catalog.extension.oregonstate.edu/em9130

Branding Updates

Extension letterhead templates
Letterhead templates with the new OSU logo that have been approved are posted and available for download. Additional templates are added daily as they are approved. For content changes to letterhead, contact Denise Ashley.

New and expanded FAQs
The FAQs have been updated with additional information on logo use, cobranding, and letterhead.

Brand launch videos
The videos of the Brand Launch Symposium (April 25) sessions are now available on the Brand Guidelines website. If you were not able to attend the symposium and want to learn more about the OSU master brand, these videos will be helpful. The links are at the bottom of the Brand Positioning, Our Voice and Visual Identity pages in the Brand Guide.

College of Forestry Outstanding Teaching Award

Congratulations to Dr. Tammy Cushing who received the College of Forestry’s Aufderheide Award for Outstanding Teacher. The awardee is selected by the students in the College, and recognizes teaching excellence. Tammy is the Starker Assistant Professor of Private and Family Forestry, and Extension Specialist in Forest Economics, Management and Policy in the FNR Extension Program.

Youth Program Safety Training May 24th and June 12th

Dear Colleagues, Precollege Programs will be offering youth program policy and safety training workshops on Wednesday May 24th 11:00-12:20pm and Monday June 12th 11:00-12:20pm. The workshops support the work of faculty, administrators, and students who lead youth programs, or work with youth. We will cover the policies and guidelines that govern University youth programs, as well as best practices and safety procedures.

Sign up for EITHER date
Wednesday May 24th 11:00-12:20pm in Owen 106
Monday June 12th 11:00-12:20pm in StAg 160.

Register for a workshop at this link:
http://oregonstate.qualtrics.com/jfe/form/SV_82eOrsomBAjWoW9

Student Job Posting: Benny the Beaver Handlers at the County Fairs

University Events has again posted a job for OSU Students to assist Benny while he’s on his Oregon County Fair tour this summer. If you know an OSU Student who is looking for a fun job this summer, have them apply at: http://jobs.oregonstate.edu/postings/42666

Student Outreach Assistant (Benny Assistant) position closes TOMORROW, May 16th. Stipulations are that they must be enrolled at Oregon State University and able to leave from, and return to Corvallis for each county fair trip.

Extension in the News

Researchers concerned about resistant Texas psyllids
Capital Press
May 8, 2017
Featuring Silvia Rondon

In this week’s issue:

What can/should I do right now with the new OSU brand and logo?

Remember, you do not have to change anything immediately! Use existing supplies and transition to the new logo as it makes sense, such as when you reorder items. Before using the new logo, please spend time with the brand guide.

  • Change social media avatars and profile pictures (see guidelines and grey social avatar file).
  • Request OSU logo (Extension and other Division logos will be available soon.)
  • Announce the new logo and brand in your newsletters and on social media. Include links to the logo and brand videos/posts from OSU’s main social accounts.
  • Read the Division branding FAQ and brand guide to get familiar with the new brand.
  • Contact Ann Marie Murphy if you have questions (Annmarie.murphy@oregonstate.edu, 541-737-1327)
  • Be patient! New resources will be made available in the coming weeks. Watch ConnEXTions for updates.

A letterhead template with the new logo is in development. As soon as it is available, Denise Ashley will create new letterhead for each office (we anticipate it will be ready to download the week of May 8).

SPARK Event: Spread the Blue

Panel discussion with Nike, Harvard Pigments Museum, HGTV and others

The College of Science is delighted to invite you to a special event, “The Colorful World of Pigments,” exploring how YInMn blue, the first new pigment in 200 years, has stimulated conversation about the science behind the color and its innumerable applications.

Through this new blue lens, our panel of experts will share their perspectives on how share their perspectives on how an accidental scientific discovery has rippled across industry and disciplines, from art, pop culture, and design to technology.

  • LAB TOURS: See where and how YInMn blue was discovered by chemist Mas Subramanian. Space is limited. 8 a.m. and 11 a.m.
  • ART EXHIBIT: Featuring works by students and professionals using YImMn blue. 9 a.m. – noon.
  • PANEL: Lively discussion about the art and science behind color featuring experts from Harvard Pigments Museum, Nike, The Shepherd Color Company, HGTV Design and OSU. Plus a special guest will make a surprise announcement you won’t want to miss! LeeAnn Garrison, Director of OSU’s School of Arts & Communication will moderate the discussion. 9-10:30 a.m.
  • COMMUNITY WALL MURAL: Express yourself in this creative activity for kids and kids at heart. 10:30-noon.

Join us for coffee and light breakfast from 8 – 9 a.m.

Register today!

Research Office Forum

For Cascades and Extension

Date: Friday, June 9th
Time: 9am-1:30pm – Presentations and discussion; 2pm-5pm – One-on-One or Small Group Consultations
Catering: Lunch will be provided by the Research Office
Location: OSU Cascades Campus, Bend OR
Intended Audience: Cascades and Extension faculty, staff, and students

Content: Representatives from the Office of Research Integrity (ORI) and the Office for Commercialization and Corporate Development (OCCD) will provide updates and field questions. Presentations will be followed by an afternoon reserved for one-on-one or small group meetings to discuss your research projects and disclosures; training; student advising; or any other needs that faculty, staff, and students may have while we are on campus!

9:00-9:15 Introductions and updates about electronic research administration (eRA) system Mark Peters
9:15-9:30 Export Controls, International Compliance, Unmanned Systems Mark Peters
9:30-10:00 General Field Safety Policies including Scientific Diving and Small Boat Programs Kevin Buch
10-10:30 Intellectual Property and Commercialization Dave Dickson
Break
10:45-11:15 Animal Care and Use Rebecca Henry
11:15-11:45 Conflict of Interest Nicole Wolf
11:45-12:45 Working lunch
12:15-12:45 Research with Human Subjects Lisa Leventhal
12:45-1:30 Q&A All
Break
2:00-5:00 Consultations by prior appointment All

If you plan to attend, please rsvp by Wednesday, May 31st to kay.white@oregonstate.edu as we will need to have an estimated number for catering. If you would like an afternoon appointment, please email Kay.White@oregonstate.edu and indicate whom you would like to meet with. Feel free to contact the individual presenters with questions before the forum.

Please encourage your students to come and be a part of this event!

Extension in the News

Not Just a Boys’ Club: Women Hooking Into Fishing Industry
Voice of America
April 27, 2017
Featuring Flaxen Conway, Sea Grant

In this week’s issue:

OSU & Extension Branding

The new OSU brand and logo will launch April 4, 2017!

At the college/unit level, all print/digital/promotional items eventually will need to incorporate the new logo/design, as well as new branding/messaging. The university doesn’t expect everything to change on April 4 (brand training for OSU communicators is planned for April 5).

If you have print needs, you are encouraged to order only enough to get you through April and then plan to reprint once the new OSU logos are available. If you have large quantities of items with the current logo, please continue to use them throughout the year.

Branding Extension

Extension will begin working with Ologie, the branding firm selected by OSU, on Extension branding in the next few weeks. We will work on an Extension “personality,” key messages, visual look that works within the OSU brand, co-branding, and more.

We are in the process of gathering information for an Extension publication audit. WE NEED YOUR HELP! Please share examples of ads, collateral, flyers, instructional materials, banners, etc. that are currently being used by you and your county/program (electronic files are preferred). Please email them to Ann Marie Murphy, communication and marketing manager for Outreach and Engagement (Annmarie.murphy@oregonstate.edu).

We’ll go through several phases during the sub-branding initiative with Ologie:

  • Discovery (approximately 4 to 6 weeks) – Ologie immerses itself in the current situation to build a knowledge base for developing the sub-brand strategy (University Marketing strongly recommends that we do not short change this part of the branding effort)
  • Definition ((approximately 4 weeks) – Ologie builds on the university’s master brand strategy to develop the strategic frameworks for the sub-brand story (outcomes are core value proposition, messaging, personality and tone)
  • Creation (approximately 7 weeks) – Ologie applies the sub-brand strategy elements and the university’s master brand creative platform to a visual and verbal language for the sub-brand (outcome is brand guidelines and visual and verbal language)

We anticipate that the brand work with Ologie will be completed by end of June. Then the work of communicating, training, revising materials, etc. begins in earnest!

If you have questions, please get in touch with Ann Marie Murphy (Annmarie.murphy@oregonstate.edu).

Outreach and Engagement Quarterly Conversations Video

The video for the February 17th Outreach and Engagement Quarterly Conversation is available to view here: https://media.oregonstate.edu/media/t/0_9b8fs3fw

Become a Presentation Ninja with Guest Host Jamie Davis

March 2nd @ 2:00pm ET
#EdTechLN TweetUp

In order to move toward better engagement with our audiences, we need to continuously learn new tools and techniques for clientele interaction. Join guest host Jamie Davis and spend the hour sharing and discussing not just presentation best practices, but also ways to move beyond the PowerPoint and the “stage” to encourage actual engagement.

Click here to join the TweetUp