When listening to the content this week, I could not agree more that the recruitment and selection process is key to a successful company. On the flip side of this, I do not believe that it is the MOST important process within a company. Organizations also need to focus on their marketing and product design. Why? Consumers need to know about the products that a company is selling before they will care about their employees. If a certain company is having a hard time getting people to support them and purchase whatever it is that they are selling, then what is their purpose. Marketing and product design are extremely important because this is what draws in customers. Advertising, and getting the word out about your products will almost always gain the attention of individuals over the selection of a good employee. Within the content, loss of business and lost time correcting the mistakes of bad employees are both discussed. Without marketing and product design, you do not have a business. There is no business to lose if you do not have one in the first place. There are no mistakes to fix if no one knows about your products or what you do.
With that being said, there are both strengths and weaknesses involved when prioritizing something other than recruitment and selection. By prioritizing marketing and product design, there is a much larger chance that your products are wanted by consumers, and that they will know about the product. If you can design something that is demanded, and then market this all across the globe, your business will most likely be very successful. To counter this, if you have bad employees, this could all go south very quickly. A weakness of prioritizing over selection and recruitment is that bad employees are toxic. They can ruin an entire company from the inside out within months. Bad employees are expensive, and can completely turn a successful company into a disaster.
All in all, I do believe that the selection and recruitment process is extremely important. Employees can make or break a company. I do not believe this process should be prioritized over every other process though. Marketing and product design are also very important and should be prioritized just as high, or even slightly higher than recruitment and selection.